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What’s Happening

Insights on the most anticipated Super Bowl LI ads

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In an effort to understand audience response to the Super Bowl ads this year, the Roberts team assembled some of the most highly anticipated commercials of the year for a Customer Bowl pre-screening event in our in-house studio. We previewed 10 Super Bowl ads to an audience of 35 people from Millennial, Gen X and Boomer generations, measuring their feedback via live polling.
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Roberts Communications Acquires Brandtatorship

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Roberts Communications, a full-service integrated communications firm, announced today the acquisition of Brandtatorship, an award-winning digital branding agency. The acquisition satisfies a number of strategic business growth initiatives for Roberts led by Brandtatorship’s creative, digital and new business expertise in similar business-to-business verticals such as health care, financial services, and technology. The firm’s clients include Brite Computers, The Memorial Art Gallery of…
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Katrina Busch: A standout in the idea business

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Katrina Busch, President of Roberts Communications, was recently profiled in the Rochester Business Journal. From her start as an account coordinator at Roberts to becoming the agency’s first female president, Katrina has been a standout change-maker from the start. Check out the full profile…
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